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Now showing items 21-30 of 34
The moderating role of perceived vulnerability in the relationship between patriotism and consumer ethnocentrism
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2005-07-01)
This research establish that the consumer's perceived vulnerability to a threat is a relevant variable that modifies the preference for domestic origin products. This study demonstrates that perceived vulnerability to a ...
Toward a group empowerment model in mexican organizations : A structural equation modeling approach
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2005-01-01)
A model of group empowerment within the context of Mexican organization is proposed and empirically tested. Studying groups in the workplace has attracted increasing attention during the last years from academics and ...
A field study on social loafing: implications of expectations on co-workers, task meaningfulness, relationship meaningfulness and indivuals orientation
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2006-06-01)
This study examines the potential moderating effect of Task meaningfulness (TM) and Relationship meaningfulness (RM), of team members, on the relationship between Expectations on co-workers competence and reliability (ECW) ...
Rate of campus wide information systems adoption in novice users and its relationships with complex adaptive systems
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2008-06-01)
When an organization is examined as a Complex Adaptive System (CAS) one is able to suggest that they take information from environment, and use this information to adapt themselves and change their own behavior. The CAS ...
Entended enterprises logistical best practices and its impact in firm performance
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2005-05-01)
Economy and manufacturing globalization, environmental awareness and stress over business and organizational structures, are factors that are generating considerable amounts of pressure that are having impact on enterprises ...
Childrení skepticism toward television advertising
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2004-08-01)
The aims of this work were to explore whether children exhibit skepticism toward televsion advertising and to examine the possible influence of socialization agents such as family, peers, and media on children's skepticism ...
Compensation structure as a determinant of firm performance
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2006-04-01)
This study presents a theoretical model of firm performance as a function of wage dispersion with a causal relationship that explains most of the inconsistency of previous empirical research, which shows contrasting results ...
From chaos to cookie cutting: an enhanced version of emergence of value in resource-based view
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2006-01-01)
The field of strategy has been evolving in its quest for better answers about firm performance. One actual and relevant answer relies on the Resource-Based View (RBV). One may agree with the RBV claim that firms differ and ...
The Impact of cognitive-affective content on advertising messages in consumer attitudes and behavioral intentions : the dual cognitive-affective model (DMAC)
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2005-07-01)
In advertising, two important theoretical approaches, cognitive and affective, explain how consumer attitudes and behavioral intentions are affected by message content. However, the effects of cognitive and affective content ...
Un algoritmo genético para resolver el problema de asignar y secuenciar entregas con restricción de ventanas de tiempo
(Instituto Tecnológico y de Estudios Superiores de Monterrey, 2005-12-01)
En la presente investigación se muestra la aplicación de una de las técnicas de la Computación Evolutiva conocida como Algoritmos Genéticos (AG), para resolver de manera eficiente una variante del problema de ruteo de ...